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Saturday, January 08, 2011

Sharecare.com Powering 'Dr. Oz's 11 Weeks to Move It and Lose It,' a Revolutionary Free Online Diet and Exercise Program from America's Doctor and Nike SPARQ Elite Coaches

/PRNewswire/ -- Sharecare.com, the health and wellness website, has newly launched its personal profile page functionality to power the incredibly popular "Dr. Oz's 11 Weeks to Move It and Lose It" program. The program, launched on "The Dr. Oz Show" on January 3, already has attracted more than 200,000 participants and thousands of people continue to register each day. It is a free, one-of-a-kind, online weight-loss initiative from America's doctor, Dr. Mehmet Oz and Nike SPARQ Elite Coaches. Sharecare.com's expert social Q&A platform enables people to create individually-tailored weight-loss programs and to interact with Nike SPARQ Elite Coaches and leading health and nutrition experts, including Dr. Oz. Participants can also track their progress in real-time with customizable online weight-loss tools such as food logging, an individualized calendar, and an online weight-loss community.

To sign up, participants are registering online at www.DoctorOz.com and select either the "lose weight" or "improve health" option. Participants then complete an interactive health assessment to identify their current fitness level and define what fitness goals they want to achieve. Based on the assessment, participants receive a custom program with information to help them achieve their objectives. Participants can also "Challenge a Friend" during the program to encourage others to join.

"Sharecare is excited to be working with these innovative industry leaders in creating and launching 'Dr. Oz's 11 Weeks to Move It and Lose It' program," said Jeff Arnold, chairman and chief architect of Sharecare. "The program represents Sharecare's evolution, taking searching for health advice to a new level. Program participants interact with Nike SPARQ Elite Coaches, as well as health and nutrition experts, using the power of social networking combined with expert Q&A."

"Since its launch, Sharecare has become a robust online hub for leading health and wellness experts, including everyone from the American Red Cross to the Cleveland Clinic to the AARP. The Sharecare platform allows these experts to share their collective wisdom directly with the public," said Dr. Mehmet Oz, host of "The Dr. Oz Show." "My '11 Weeks to Move It and Lose It' program furthers Sharecare's aim by harnessing the power of the Internet to give people greater control of their own health destiny. We want to provide these tools to as many people as we possibly can."

"I am very excited to be part of this massive opportunity to positively impact the lives of millions through the power of fitness coaching. We know that 80% of people who work with a coach stick with a weight-loss program and 'Dr. Oz's 11 Weeks to Move It and Lose It' is a great way to share the benefits of personal coaching that leverages the Internet," said Dr. Mike Clark, CEO of the National Academy of Sports Medicine, and one of the Nike SPARQ Elite Coaches in the program.

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